This blog is designed to help if you’re setting up a Facebook Ad. It was recommended by ASPA member Kimberley at a recent Prose and Cons meeting, and it links to a YouTube video that explains the intricate settings you need to make the most of Facebook Ads, especially if you’re selling books. Facebook uses so many automated settings powered by AI, designed to make setting up an ad quick and easy and to provide a good user experience. However, that doesn’t always mean they ar